Naaptol solidified its dominance in the home shopping sector, by achieving the highest ever GSV of Rs.38 Crore in a single day along with a 2.7 % increase in its average transaction value. This figure is much higher than what the other players in the industry make.
Mr. Manu Agarwal, Founder & CEO, Naaptol.com said, “Naaptol holds true on its commitment to be the frontrunner in the home shopping segment in India. This recent achievement is another feather in our cap. We have experienced phenomenal growth in the recent past and would like to thank our customers for making us reach this milestone today. We will continue to engage them uniquely through our unmatched offerings with the emphasis on quality and affordability which will help us sustain our leadership position in the long run.”
The record breaking numbers were achieved during Naaptol’s 8th birthday sale which started on 14th of February and will run up to 28th of February. Naaptol during this period offers its customers a chance to win a bumper prize of this season’s most-talked-about car, the Mahindra KUV100, 8 Bajaj Discover 125 bikes, 8000 dual SIM smart phones and assured gift vouchers worth Rs. 2000 ++!
Naaptol’s diverse product portfolio, ubiquitous presence, excellent delivery system, unique sales propositions and upgradation to 24*7 operations have contributed immensely to create this amazing record. The company is on a blistering growth track and pursuing its goals with relentless focus and sharply defined strategies. The company is also firmly committed to increasing its customer base and to this end is working on various plans to up the ante in achieving its business goals.
Naaptol has managed to win significant customer loyalty on the back of its innovative sales propositions that have garnered immense traction and a steady buzz for its offerings. The promise of bumper prizes on shopping has accentuated the retail experience, with customers winning a Maruti Suzuki Ertiga during its Christmas Carnival last December and a brand new Mahindra TUV300 through the Naaptol Shopping Festival last year. Needless to say, customers stand rewarded on showing their faith in the home shopping brand’s constant effort at satisfying their everyday and aspirational needs.
